Crushing It in Apartments and Commercial Real Estate: How a Small Investor Can Make It Big Info

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Think apartments and commercial real estate are just for the
big boys? Think again.

Brian Murray was not an
investment pro when he bought his first commercial property. He was a
teacher looking to build some side income. Armed with his passion for
business and a lot of common sense, he developed a simple yet highly
effective approach to investing that he still uses today at his
multimillion-dollar real estate company.

Crushing It in
Apartments and Commercial Real Estate
is a beginner's guide to
investing based on Murray's experience bootstrapping his way from newbie
investor to award-winning CEO of Washington Street Properties. Murray
shares the secrets to his success through straightforward, actionable
advice that will help you get started no matter what your experience
level, or how much cash you have on hand. You'll learn how to:


  • Find and creatively finance commercial property
  • Grow a
    portfolio without any help from outside investors and without taking on
    excessive debt
  • Use your small-investor status as a competitive
    advantage over corporate investors
  • Identify simple, practical
    ways to increase profits while keeping costs low

Murray
also shares real-life stories that reveal exactly how he grew his
business, and the hard lessons he learned along the way (so you don't
have to). Whether you already invest in real estate and want to go
bigger, or you've never owned a property, this book gives you the tools
and wisdom you need to crush it in apartments and commercial real
estate.


Average Ratings and Reviews
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4.71

682 Ratings

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Ratings and Reviews From Market


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Reviews for Crushing It in Apartments and Commercial Real Estate: How a Small Investor Can Make It Big:

5

Jan 28, 2017


"Opportunity is missed by most people because it is dressed in overalls and looks like work." --Thomas Edison


Forget the infomercials promising you real estate riches for no work and no money down. Take a lesson from Author Brian Murray, who decided he needed an extra source of income and turned it into a multi-million dollar award-winning real estate company.

If you've ever had an inclination to get into the commercial real estate business or are seeking a better profit than buying and selling
"Opportunity is missed by most people because it is dressed in overalls and looks like work." --Thomas Edison


Forget the infomercials promising you real estate riches for no work and no money down. Take a lesson from Author Brian Murray, who decided he needed an extra source of income and turned it into a multi-million dollar award-winning real estate company.

If you've ever had an inclination to get into the commercial real estate business or are seeking a better profit than buying and selling (or renting) single-family homes, this book is for you. It shares honestly earned, practical advice for getting into the market. Or, conversely, deciding that you may not have the inclination for all that hard work and struggle.

Even if you're not interested in commercial real estate, this is a great business book that offers sound advice for any small business owner. In fact, this book should be the template for those who want to write a business book that is an unqualified success!

This praise does not come lightly. This book is informative, engaging, and most of all, easy to understand, even when things get complicated. Kudos to Murray for his end-of-book material. His appendices and glossary alone are worth the price of admission. As if all that weren't enough, the strategically placed quotes are engaging and relevant.

If it's possible to say that a book about commercial real estate is fascinating, this one qualifies. It's a great business book generally, and a wonderful beginner's guide to the world of commercial real estate.


Thanks to Good Reads and Sackets Harbor Press for allowing me to read this book.
...more
0

Oct 16, 2018

Very often with a book titled like that, you get a bragging author using anecdotes to show off how smart he is. To make it sound like a book, he would explain the success with principles that dont seem to serve well as a proper hypothesis to a scientifically trained reader. (Luck and lies are sometimes much better alternative hypotheses.)

This book is refreshingly different and offers these tips:
* Don't quit your day job and watch your spending.
* Don't hire managers, do all the work yourself.
* Very often with a book titled like that, you get a bragging author using anecdotes to show off how smart he is. To make it sound like a book, he would explain the success with “principles” that don’t seem to serve well as a proper hypothesis to a scientifically trained reader. (Luck and lies are sometimes much better alternative hypotheses.)

This book is refreshingly different and offers these tips:
* Don't quit your day job and watch your spending.
* Don't hire managers, do all the work yourself.
* Make rent slightly lower than market: then you lower your turn-around costs.
* Find non-monetary purposes for doing real-estate: for example improving the community. This way, the values will keep you going when the going is tough.
* Hold on to your properties for longer terms and make the investments in improving them.

Some of these are tough to carry out -- which means they are probably genuinely useful tips. ...more
5

Jun 28, 2018

I have found it to be very helpful, friendly manual for novice real estate investors as I am. strongly recommend
5

Apr 16, 2017

Excellent introduction to real estate investing principles and philosophy behind a successful property management company. Includes comprehensive references to other books, podcasts, etc. While the book is fairly USA-specific, most principles apply generally. A dictionary defining industry terms spanning quarter of the book almost caused a star to be scratched off from the rating.
5

Oct 07, 2017

Solid advice, to the point, and entertaining

I had high hopes based on the reviews, but the content and delivery of this book more than exceeded my expectations. I can't remember when is the last time I read a book where I learned so much, and will definitely read it again multiple times.
3

Jan 15, 2018

Learned a few new good things. I wish there were more numbers and analysis of markets rather than generic strategies on value add and making offers with financing.
5

Oct 16, 2018

This is a lovely read, I just finished reading yesterday on blinkist, and I have decided to add it to my personal library to read it again and again.

It is the beginners guide in real estate.
4

Dec 02, 2019

Good book if you're looking into real estate. As a person who has always focused on residential properties this book really opened my eyes to the bigger less crowed game of multi-family/ commercial units. While this book only gives you the basics its a good starting point.

I will continue to learn more about this avenue of real estate and hope to move into it.

5

May 01, 2019

What an amazing, informative book!

This really opened my eyes to the world of commercial real estate. Cant thank the author enough for sharing these tips, tricks and insights. Entertaining read as well. What an amazing, informative book!

This really opened my eyes to the world of commercial real estate. Can’t thank the author enough for sharing these tips, tricks and insights. Entertaining read as well. ...more
4

Nov 03, 2017

A geek who took a simple energetic approach to real estate who thinks BIG. This is a valuable resource.

Nuggets of Truth:

Every investment is a puzzle and you need to make the pieces fit
The more serious you get about a property the deeper you should dig in
Your risk goes up when you over pay for a property.
Financially modeling a properties noi cap rate determines my price
What maintenance issues are readily evident
I didn't account enough for the unknowns
I really like your property it's got a A geek who took a simple energetic approach to real estate who thinks BIG. This is a valuable resource.

Nuggets of Truth:

Every investment is a puzzle and you need to make the pieces fit
The more serious you get about a property the deeper you should dig in
Your risk goes up when you over pay for a property.
Financially modeling a properties noi cap rate determines my price
What maintenance issues are readily evident
I didn't account enough for the unknowns
I really like your property it's got a lot of potential and is in an ideal location. if you decide to explore the idea of selling I'd be interested. Have you considered selling at all if they say no say would it be ok to leave my contact information in case you ever change your mind?
Tact is a prerequisite for success in my profession
If you try to eat the giants lunch the giant is likely to eat you for lunch
The more spread out our properties are the harder it will be to gain efficiency of scale
In a fight with a bear and an alligator it's the terrain who decides who wins
Be your own biggest investor
I perform my land lord duties to a high standard
Dollars should be used for deals
How much are you prepared to lose if things don't go well?
I command a higher cap rate
Extraordinary value creation ...more
4

Oct 16, 2018

Before investing in real estate, you need to do the numbers and ensure that the property will bring in cash.

the most important of which are net operating income and cash-on-cash returns.

Net Income: Income generated by property minus expenses and taxes. 

Cash on Cash: Take the net operating income and divide it by the propertys price. Now multiply this number by one hundred and put a percentage sign after it. That percentage is the propertys cash-on-cash returns, and the higher it is, the better.

Before investing in real estate, you need to do the numbers and ensure that the property will bring in cash.

the most important of which are net operating income and cash-on-cash returns.

Net Income: Income generated by property minus expenses and taxes. 

Cash on Cash: Take the net operating income and divide it by the property’s price. Now multiply this number by one hundred and put a percentage sign after it. That percentage is the property’s cash-on-cash returns, and the higher it is, the better.

Seek out suitable tenants and make their rent slightly lower than the market rate.

Look to repurpose real estate. Look to turn a hotel into studio apartments.  ...more
5

Mar 11, 2018

One of the best all-purpose real estate books out there. Brian teaches you how to think bigger than single-families and duplexes. Extremely thorough and excellent examples throughout.
4

Jan 11, 2017

Fantastic reference! For anyone interested in getting into investing in apartments and commercial real estate, this is the book to read.
5

Sep 23, 2018

Good basic primer

Good top down view of commercial investing. Decent amount of stories and first hand experiences given by the author. Not a book for experienced investors though. If you've been doing deals this may be a bit helpful but pretty basic stuff. I'd say the best audience for this book is people kicking the tires for CREI.
4

Feb 24, 2017

I used to be a real estate salesperson. The favorite part of my job was to find properties for real estate investors. I was really impressed by this book. It is going on my reference book cases. I received this book from a good reads give away. This book is excellent for real estate professionals and for those who are just getting into real estate investing.
4

Nov 26, 2019

I thought the book provided a good introduction to key topics and the examples were a nice break from formulas and topics that might be boring for some readers. I appreciated the author was not trying to push any coaching or mentorship programs every other page like most authors.
5

Aug 05, 2018

Must read for real estate investors and entrepreneurs

Great resources, format, and tools for everyone from beginner to pro. Solid advice about business and life. Fun to read about the lifespan of a project throughout the book.
5

Mar 24, 2019

Great framework to start RE development

Clear and informative book. The author shows intelligence, thoughtfulness, and an admiring level of self-reflection. I find the book a great inspiration and help for me to start my own new path in RE development.
5

May 29, 2018

Great read

Really comprehensive and inspiring. Love the common sense advice and the practical know-how. There are few ways to really get it except by doing it but this is a very useful guide.
3

Jan 23, 2020

Basic, get your feet wet intro to commercial RE investing including multitennant. Readabe mix of figures, advice, and anecdotes.
5

Jul 25, 2018

Real world insight on being a landlord!

Loved it! It was very informative! If you need to learn the real world of being a landlord this book is for you!
4

Dec 30, 2018

Awesome biographical explanation of the author's path to become a multifamily property investor.
5

Apr 01, 2018

Best book to read before making your first real estate investment.
5

Jan 02, 2019

Excellent book that highlights and explains the fundamentals for successful investing in commercial real estate. I highly recommend for novice RE investors.
5

Jun 21, 2019

This book is filled with a ton of helpful information for anyone in the real estate business or those aspiring to be. I was amazed at how many ways there are to structure a deal, utilize your existing resources to achieve more (bootstrapping), how easy it is to add value to your property if youre willing to do the work and the importance of doing your due diligence. Brians success story is intriguing, motivating and inspiring. What he offers in this fun read is invaluable to real estate This book is filled with a ton of helpful information for anyone in the real estate business or those aspiring to be. I was amazed at how many ways there are to structure a deal, utilize your existing resources to achieve more (bootstrapping), how easy it is to add value to your property if you’re willing to do the work and the importance of doing your due diligence. Brian’s success story is intriguing, motivating and inspiring. What he offers in this fun read is invaluable to real estate investors and entrepreneurs alike. He also stresses the importance of work, health and home life balance. This was exactly what I needed to read as a first time investor and long time business owner. Highly recommend! ...more

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