Blink: The Power of Thinking Without Thinking Info

Which weight loss plan works best? What are the best books on health and nutrition - What is the best free weight loss app? Discover the best Health, Fitness & Dieting books and ebooks. Check our what others have to say about Malcolm Gladwell books. Read over #reviewcount# reviews on Blink: The Power of Thinking Without Thinking before downloading. Read&Download Blink: The Power of Thinking Without Thinking by Malcolm Gladwell Online


In his landmark bestseller The Tipping Point, Malcolm
Gladwell redefined how we understand the world around us. Now, in
Blink, he revolutionizes the way we understand the world
within.
Blink
is a book about how we think without
thinking, about choices that seem to be made in an instant-in the blink
of an eye-that actually aren't as simple as they seem. Why are some
people brilliant decision makers, while others are consistently inept?
Why do some people follow their instincts and win, while others end up
stumbling into error? How do our brains really work-in the office, in
the classroom, in the kitchen, and in the bedroom? And why are the best
decisions often those that are impossible to explain to others?
/>In Blink we meet the psychologist who has learned to predict
whether a marriage will last, based on a few minutes of observing a
couple; the tennis coach who knows when a player will double-fault
before the racket even makes contact with the ball; the antiquities
experts who recognize a fake at a glance. Here, too, are great failures
of "blink": the election of Warren Harding; "New Coke"; and the shooting
of Amadou Diallo by police.
Blink reveals that
great decision makers aren't those who process the most information or
spend the most time deliberating, but those who have perfected the art
of "thin-slicing"-filtering the very few factors that matter from an
overwhelming number of variables.

Average Ratings and Reviews
review-bg

4.11

445274 Ratings

5

4

3

2

1


Ratings and Reviews From Market


client-img 4.3
1706
495
275
138
110
client-img 3.92
177552
173448
51043
4
1

Reviews for Blink: The Power of Thinking Without Thinking:

2

Oct 18, 2007

Here's Blink in a nutshell:

Split decisions can be good; better than decisions where we take a lot of time to carefully weigh our options and use scientific evidence.

Except when they're not.

Rapid cognition is an exciting and powerful way to use your brain's quick, intuitive capabilities to make stunningly accurate decisions, and can even lead you to have better success in sports, business and politics.

Except when it won't.

We should learn to trust our snap judgments, even in seemingly complex Here's Blink in a nutshell:

Split decisions can be good; better than decisions where we take a lot of time to carefully weigh our options and use scientific evidence.

Except when they're not.

Rapid cognition is an exciting and powerful way to use your brain's quick, intuitive capabilities to make stunningly accurate decisions, and can even lead you to have better success in sports, business and politics.

Except when it won't.

We should learn to trust our snap judgments, even in seemingly complex situations where we don't have a lot of information.

Except not really.


Basically the book gives scientific and anecdotal evidence on why rapid cognition can be both a good and bad thing, without offering us much advise on how to tell the difference between situations where we should or shouldn't trust our instincts.

There are many times when I felt that Gladwell contradicted himself. To support his "rapid cognition is good" section of the book, he uses an example of a psychological test where students were able to tell whether or not a professor was good at their job by simply watching a 5 second clip of them lecturing with the sound turned off. The results basically corresponded with impressions given by other students who spent an entire class with those professors - thus proving that there is some mysterious and powerful part of our subconscious that can make accurate snap judgments.

But then later on in the book, in the "rapid cognition is bad" section, Gladwell warns us that, in general, people instantly like tall, attractive white people better than short, unattractive minorities.

WELL DUH! OBVIOUSLY THE STUDENTS RATING THE PROFESSORS WERE BIASED BY WHETHER OR NOT THEY WERE TALL, WHITE, OR ATTRACTIVE!

Mystery solved!

While Gladwell brings up some interesting concepts, his book never gels into a coherent whole. I read most of it in under a day and already my rapid cognition is telling me it's not worth finishing. ...more
1

Apr 29, 2007

As an empirical psychologist by training, I get very annoyed at journalists who simplify things to the point that its no longer even remotely accurate. Such is the case for Blink. This is especially annoying to me, because the book describes my area of research specialization. If you're interested in a fun read, Gladwell is certainly an engaging author. If you're looking for something that accurately describes the research, I'd recommend looking elsewhere.

For example, Scott Plous's "the As an empirical psychologist by training, I get very annoyed at journalists who simplify things to the point that its no longer even remotely accurate. Such is the case for Blink. This is especially annoying to me, because the book describes my area of research specialization. If you're interested in a fun read, Gladwell is certainly an engaging author. If you're looking for something that accurately describes the research, I'd recommend looking elsewhere.

For example, Scott Plous's "the psychology of judgment and decision making" (which, despite the title, is not textbook like), or the Heath brothers' "Made to stick". ...more
2

April 16, 2016

Interesting, but could've been written in 30 pages. Look up a summary online instead; spend your time on more practical material
This book touches on a brilliant idea: we make decisions rapidly, even if we can't always explain exactly HOW we make those decisions. Gladwell does an excellent job at providing evidence to back up his claims. Really... he provides a plethora of examples to support these claims. In my opinion, WAY too many examples.

I'm a bottom-line kind of person and I don't read for fun; I read to gain applicable knowledge. Gladwell proved his concept in the first 30-50 pages and that was good enough for me. He then proceeded to continue proving the concept for another 200 pages. I hardly learned how to actually apply the concepts of rapid-cognition from this book and I'm annoyed at how much of my time was wasted. I wish he proved the concept in 30-50 pages and followed it up with actual ways to take advantage of that concept.

This book verified something that I believed to be true (rapid-cognition) without providing ways to practically exploit the theory. I'm not buying anything else of Gladwell's, but I would recommend looking up the sparknotes/summary of this book.
3

Jun 05, 2014

Blink is- what all the stories, case studies, and arguments add up to- an attempt to understand the magical and mysterious thing called Judgement. Its basic premise is: split second decisions (snap judgements); how they can be good and bad.

Gladwell suggests split-seconds decisions are better than the decisions where we take considerable time to weigh our choices and options. He points out that our mind figure things, people, et al. in a blink of an eye. And it is often that these snap Blink is- what all the stories, case studies, and arguments add up to- an attempt to understand the magical and mysterious thing called Judgement. Its basic premise is: split second decisions (snap judgements); how they can be good and bad.

Gladwell suggests split-seconds decisions are better than the decisions where we take considerable time to weigh our choices and options. He points out that our mind figure things, people, et al. in a blink of an eye. And it is often that these snap judgements are much more trustworthy than judgements arrived at rationally. But he does not stop here and goes on further: snap judgements can be misleading, too; he termed it Warren Harding error. He suggested that there are some instinctive processes that prevent us to see clearly; and hence cloud our judgements.

Blink is an interesting read. It is very well written, and at the same time engages your attention from the start. And writing is reader friendly, perfectly suitable for a layman.

.................................................

I bought this book because I was intrigued by the subtitle of the book: The Power Of Thinking Without Thinking. This subtitle was something Zen like, I felt. And when I read it initially, three years ago, I found it resembling with Zen teachings (and koans). Following are two quotes that mainly convey the spirit:

"They were so focused on the mechanics and the process that they never looked at the problem holistically. In the act of tearing something apart, you lose its meaning."

"When making a decision of minor importance its advantageous to consider all the pros and cons. In vital matters, however, such as the choice of a mate or a profession, the decision should come from the unconscious, from somewhere within ourselves. In the important decisions of personal life , we should be governed by the deep inner needs of our nature." ...more
1

April 7, 2018

A terrible collection of cherry picked anecdotes and conflicting data
A terrible collection of cherry picked anecdotes and conflicting data, all carefully laid out to appeal to the instant gratification of the human ego.

Gladwell had made a chunk of change telling us we can "blink" and know the truest of truths... that our guts are inherently correct (well, except the many times he points out how incorrect they are, due to racism (except when he back pedals and says maybe the people in that example aren't racist, actually), sexism (except when he says it's possible sexism was not, in fact, a factor in such and such examples), and other biases (which the book both promises to teach us to control and says we have *no ability* to control), and that by "thin-slicing" (making use of the "adaptive unconscious" of our mind, which, incidentally, he says repeatedly can never be unlocked) we can be better people, fight wars "better", and solve the problems of the world.

It's a book for the casual reader, so the stories he uses to back up his arguments are often terribly irresponsible anecdotes. The studies he references are rarely detailed sufficiently so that the reader could know whether they'd had any controls, had been repeated and peer reviewed, etc. They're riddled with opinion and assumptions about results, and we're left to assume the lens from which he makes these statements is pure and holy.

The best take away from this self help quickie is that some people will, as a result of spending a dozen or so hours reading it and thinking about their minds and how they work, will be, going forward, more introspective, which is not a bad thing. The worst take away is that some (and I fear most) people will glean only the basest concept from his promises: that their guts are always right, leaving them less introspective and more irrationally bold and self-satisfied.
3

Aug 13, 2007

I think this book wins my prize for Most Easily Misinterpreted to Serve Personal Agendas. Gladwell gets so into the interesting details of the case he's building, he really doesn't emphasize the final conclusions of the book at all, leaving people to think that the interesting details are the whole point, which is unfortunate. But then again, I'm not 100% sure I got the whole point.

Most of the folks I know think that this book is about how a person's gut instincts can be a better read of a I think this book wins my prize for Most Easily Misinterpreted to Serve Personal Agendas. Gladwell gets so into the interesting details of the case he's building, he really doesn't emphasize the final conclusions of the book at all, leaving people to think that the interesting details are the whole point, which is unfortunate. But then again, I'm not 100% sure I got the whole point.

Most of the folks I know think that this book is about how a person's gut instincts can be a better read of a situation than a read based on thorough study. Which is an idea that most people love, since they don't want to have to do all that boring study anyhow. What's missing from that analysis is that Gladwell later insists (but only at the very end of the book, and almost in passing) that it's the thorough active training and study of a subject that allow a person to have "true" or "correct" gut reads. The guy who can tell who's getting divorced after 60 seconds of hearing them talk spent years coding verbal and physical cues in couples, studying them intensely for years before he was able to give his 60 second analysis. The art historians were drawing on a vast body of knowledge when they made their judgment about the statue. The cop who read fear instead of aggression and didn't shoot couldn't name what he was seeing, but he'd seen it before. Then he also says that our gut reactions can be easily colored by training we don't even know is there- our prejudices, whether unknown or unacknowledged- influence or reads of a situation as well.

Ultimately, I saw this book as a reaction to and analysis of the Amadou Diallo killing in 1999, with some tips for how to avoid such future tragedies. In that light, I thought it was interesting and even constructive, but only if you pay close attention to the last chapter. ...more
5

Oct 15, 2007

I would put this book in the category of "Freakonomics" and "The Tipping Point." By the same author as the latter title, Malcolm Gladwell, the purpose of this book is to weigh the advantages as well as the disadvantages of the power of the mind's ability to unconsciously leap to conclusions based on what is seen in the proverbial blink of an eye.

While I have read some negative reviews of Gladwell's book, mostly citing that he fails to inform the reader how to know when to go with your gut and I would put this book in the category of "Freakonomics" and "The Tipping Point." By the same author as the latter title, Malcolm Gladwell, the purpose of this book is to weigh the advantages as well as the disadvantages of the power of the mind's ability to unconsciously leap to conclusions based on what is seen in the proverbial blink of an eye.

While I have read some negative reviews of Gladwell's book, mostly citing that he fails to inform the reader how to know when to go with your gut and when not to, as well as arguments that he urges readers not to follow their gut when the gut instincts are politically incorrect, I have to disagree with many of them. I think that Gladwell's objective in "Blink" is to make the reader simply aware of their gut instincts and to urge them to consider trusting it more frequently than we do. People tend to make decisions that are supported by a litany of rationalizations and explanations, but do we always really have reasons for why we do or think what we do? Gladwell is arguing that we don’t, and that sometimes it takes the unconscious mind to make those decisions for us. On the flip side, he also argues that sometimes we unconsciously make negative decisions based on that same quick judgment and our predetermined stereotypes, such as with people of other sexes or other races than ourselves.

“Blink” was a very complicated book with many facets and it’s hard to explain all of them or review them all without writing an essay. In the end, I think the main goal isn’t perfect knowledge of the subject of thinking without thinking, but rather consideration of it and how it can benefit us or hinder us both individually and as a society. ...more
5

July 11, 2017

Thought provoking, revolutionary insights...difficult to utilize
This is an incredible tour de force with detailed research and eye-opening, and often disheartening insights into our flawed personal decision making processes. If read rightly, I believe this will thrust you into a new way of thinking and cause you to strive to develop ways to overcome unintentional biases and even hope to improve when you "trust your gut." Read wrongly, it will either cause frustration and hopelessness or anger and resentment. Gladwell does not give a prescription here. He doesn't provide a blueprint or a roadmap. He educates and leaves it to us to see where in our day to day we might be mind blind or are relying too heavily on data rather than instinct (or vice versa). It is truly up to us to take this information and use it as a lens to examine our own thinking and search to improve how we take what we see and use it to make better choices.
4

Dec 17, 2007

O, to have the writing career of Malcolm Gladwell. The man pulls interesting case studies from academic research and news headlines, spins it into a book under a general theme, and blammo! He has a bestseller. This formula worked for him with The Tipping Point and then Blink.

Blink is a compelling read, despite its weak overall theme, which is that sometimes split-second decisions are good and sometimes they're bad, and we need to learn when to trust our first impressions and when to discount O, to have the writing career of Malcolm Gladwell. The man pulls interesting case studies from academic research and news headlines, spins it into a book under a general theme, and blammo! He has a bestseller. This formula worked for him with The Tipping Point and then Blink.

Blink is a compelling read, despite its weak overall theme, which is that sometimes split-second decisions are good and sometimes they're bad, and we need to learn when to trust our first impressions and when to discount them (except there's no real way to make that distinction).

The book is a pleasure to read simply because of its case studies. Gladwell throws in so many topics — art, politics, marriage, consumer testing, athletes, war, police shootings, music — that there is bound to be something engaging for everyone. (After reading another one of Gladwell's peppy articles in The New Yorker, my husband joked, "Gladwell thinks he can make ANYTHING seem interesting.")

After finishing Blink, I feel like I've learned something important, but I'm not sure exactly what, other than that Gladwell has a very charmed career.

My rating: 3.5 stars rounded up to 4 ...more
4

Sep 09, 2019

Blink: The Power of Thinking Without Thinking, Malcolm Gladwell
The author describes the main subject of his book as "thin-slicing": our ability to use limited information from a very narrow period of experience to come to a conclusion. The book begins with the story of the Getty Kouros (Archaic Greek sculptors reduced human anatomy and musculature in these statues to decorative patterning on the surface of the marble.), which was a statue brought to the J. Paul Getty Museum in California. It was Blink: The Power of Thinking Without Thinking, Malcolm Gladwell
The author describes the main subject of his book as "thin-slicing": our ability to use limited information from a very narrow period of experience to come to a conclusion. The book begins with the story of the Getty Kouros (Archaic Greek sculptors reduced human anatomy and musculature in these statues to decorative patterning on the surface of the marble.), which was a statue brought to the J. Paul Getty Museum in California. It was thought by many experts to be legitimate, but when others first looked at it, their initial responses were skeptical. For example, George Despinis, head of the Acropolis Museum in Athens, said "Anyone who has ever seen a sculpture coming out of the ground could tell that thing has never been in the ground".

عنوانها: تصمیم آنی؛ در یک چشم به هم زدن: اندیشیدن بدون اندیشیدن؛ در یک چشم به هم زدن قدرت تفکر خود را بدون فکر کردن درخشان نمائید با خواندن این کتاب اعتماد به نفس خود را بدست آورید؛ یک نگاه؛ با یک نگاه : هنر فکر کردن بدون فکر کردن؛ چشمک؛ نگاه اول: سفری به دنیای ناشناخته و پراعجاز ضمیر ناخودآگاه؛ هنر ظریف فکر‌خوانی؛ در یک چشم به هم زدن؛ در یک چشم برهم زدن؛ نویسنده: مالکولم گلادول؛ تاریخ نخستین خوانش: روز دهم ماه سپتامبر سال 2009 میلادی
عنوان: تصمیم آنی؛ نویسنده: مالکولم گلادول؛ مترجم: عباس‌مظاهری؛ تهران: میثاق همکاران، 1385؛ در 420 ص؛ شابک: 9649576029؛ موضوع: شهود از نویسندگان کانادایی - سده 21 م
عنوان: در یک چشم به هم زدن: اندیشیدن بدون اندیشیدن؛ نویسنده: ملکوم گلدول؛ مترجم: مهدی قراچه‌داغی؛ تهران: پیکان، ‏‫1386؛ در 220 ص؛ شابک: 9789643285784؛
عنوان: در یک چشم به هم زدن قدرت تفکر خود را بدون فکر کردن درخشان نمائید با خواندن این کتاب اعتماد به نفس خود را بدست آورید؛ نویسنده: مالکوم گلدول؛ مترجم: نوید گوران؛ تهران: لبیب، 1386؛ در 306 ص؛ شتبک: 9789649482453؛
عنوان: یک نگاه؛ نویسنده: مالکوم گلدول؛ مترجم: زهره خلیلی؛ تهران: نشر قطره‏‫، 1387؛ در 248 ص؛ شابک: 9789643417857؛
عنوان: با یک نگاه : هنر فکر کردن بدون فکر کردن؛ نویسنده مالکوم گلدول؛ مترجم: نوشین ریشهری؛ تهران: عصر شبکه، ‏‫‏1389؛ در 258 ص؛ شابک: 9789649568188؛
عنوان: چشمک؛ نویسنده: مالکولم گلادول؛ مترجم: کیومرث پارسای؛ ویراستار: اصغر اندرودی؛ کرج: در دانش بهمن، ‏‫‏1393؛ در 226 ص؛ شابک: 9789641740681؛
عنوان: نگاه اول: سفری به دنیای ناشناخته و پراعجاز ضمیر ناخودآگاه؛ نویسنده: مالکوم گلدول؛ مترجم: میترا کدخدایان؛ تهران، مروارید؛ 1390؛ در 264 ص؛ شابک: 9789641911883؛
عنوان: هنر ظریف فکر‌خوانی؛ نویسنده: مالکم گلدول؛ مترجم: سپیده علی‌کاشانی؛ تهران: نشر حریر: شرکت سهامی انتشار‏‫، 1391؛ در 168 ص؛ شابک: 9789642870295؛
عنوان: در یک چشم به هم زدن؛ نویسنده: مالکوم گلدول ؛ مترجم: راحله حسن‌زاده ؛ با مقدمه‌ای از: علی میرصادقی؛ تهران: نشر بارسا، ‏‫1395؛ در 229 ص؛ شابک: 9786009682454؛
عنوان: در یک چشم برهم زدن؛ نویسنده: مالکوم گلدول ؛ مترجمان: سپیده علی‌کاشانی، محمد ناصح؛ تهران: آنیسا‏‫، ‫1396؛ در 243 ص، مصور، جدول، نمودار، شابک: 9789649311616؛‬‬

چشمک؛ یک نگاه، و عنوانهای دیگر که آن بالا نگاشته ام، عنوانهای برگزیده شده ی مترجمین تنها یک کتاب هستند. کتابی درباره ی این‌که، چگونه بدون اندیشیدن میاندیشیم، درباره تصمیم‌هایی ست که در یک لحظه گرفته می‌شوند ــ در یک چشم به‌ هم زدن ــ و همه این‌ها به آن سادگی‌ها که به‌ دیده می‌آیند نیستند. چرا برخی از افراد، تصمیم‌ گیرهای والایی هستند، در حالی‌که برخی دیگر ناتوانند؟ چرا برخی پیرو غرایزشان هستند، و برنده می‌شوند، در حالی‌که عده‌ ای دیگر، در اشتباه، دست‌ و پا می‌زنند؟ مغز ما واقعا در اداره، در کلاس، در آشپزخانه، و در خانه، چگونه کار می‌کند؟ و چرا اغلب بهترین تصمیمات، آن‌هایی هستند که توضیحشان برای دیگران، ناممکن است؟ در کتاب ی«ک نگاه» با روان‌شناسی آشنا می‌شویم، که می‌داند چطور با مشاهده ی چند دقیقه‌ ای صحبت زوج‌ها، طول زندگی زناشویی آن‌ها را، پیش‌بینی کند؛ مربی تنیسی، که می‌داند پیش از اصابت راکت با توپ، آیا بازیکن خطا می‌کند یا خیر؛ متخصصان عتیقه‌ شناسی، که با یک نگاه، اصل یا تقلبی بودن شی‌ء را، تشخیص می‌دهند. هم‌چنین شکست‌های بزرگ قضاوت در یک نگاه نیز در این کتاب شرح داده می‌شوند: انتخاب «وارن هاردینگ»؛ تولید کوکای جدید؛ و کشتن «دیالو» توسط پلیس. «یک نگاه» فاش می‌کند، که تصمیم‌ گیرنده‌ های بزرگ، آن‌هایی نیستند که بیشترین اطلاعات را فرآوری می‌کنند، یا بیشترین زمان را صرف اندیشیدن می‌کنند، بلکه کسانی هستند که هنر تمام عیار «برش نازک» را دارند، یعنی از بین انواع وسژگیهای مربوط به یک مسئله، اصلی‌ترین آن‌ها را جدا می‌کنند. نقل نمونه متن: «پیش درآمد: مجسمه ای که اصل نبود؛ در سپتامبر 1983 میلادی، یک دلال آثار هنری به نام جیان فرانکو به چینا به موزه پاول گتی کالیفرنیا مراجعه کرد. او ادعا میکرد مجسمه مرمرینی در اختیار دارد که متعلق به شش قرن پیش از میلاد است. این مجسمه معروف به کورس بود ـ مجسمه ای از یک مرد جوان برهنه ایستاده با دستانی از دوطرف آویخته و پای چپ جلو نهاده. تا آن زمان در حدود دویست مجسمه کورسی از حفاریهای باستانشناسی یا گورهای قدیمی به دست آمده بود که اغلب آنها در هنگام اکتشاف یا متلاشی شده بودند و یا بدجوری آسیب دیده بودند، اما این یکی تقریبا سالم مانده بود. ارتفاع این مجسمه نزدیک به دومتر و بیست و پنج سانتیمتر بود و شفافیتی داشت که آن را از بقیه مجسمه های اکتشافی متمایز میکرد. این یک کشف خارق العاده بود و مبلغ پیشنهادی به چینا زیر ده میلیون دلار بود. موزه گتی با احتیاط وارد عمل شد. مجسمه کورس را به امانت گرفت و تحقیق دقیقی را شروع کرد. آیا مجسمه با بقیه مجسمه های کورسی همخوانی داشت؟ جواب به ظاهر آری بود. شیوه ساخت آن به نظر مشابه مجسمه کورس آناویسوس در موزه ملی باستان شناسی آتن بود، و معنایش این بود که با زمان و مکان خاصی مطابقت داشت. این مجسمه از کجا و چه زمانی پیدا شده بود؟ هیچکس به طور دقیق نمیدانست. اما به چینا مدارکی به اداره حقوقی موزه گتی ارائه داد که حاوی تاریخچه اخیر آن بود. طبق مدارک موجود، کورس از سال 1930 میلادی در کلکسیون خصوصی یک پزشک سوییسی به نام لوفن برگر نگهداری میشد، که خود او نیز آن را از دلال معروف آثار هنری یونانی به نام روسس خریده بود. برای بررسیهای دقیق، زمین شناسی به نام استنلی مارگولیس از دانشگاه کالیفرنیا به موزه آمد و به مدت دو روز سطح مجسمه را با یک استریو میکروسکوپ بسیار حساس مورد آزمایش قرار داد و بعد از زیر زانوی راست مجسمه تکه ای به قطر یک سانتیمتر و طول دو سانتیمتر جدا کرد و با استفاده از میکروسکوپ الکترونی، اشعه انکساری ایکس و اشعه فلورسنسی ایکس به تجزیه آن پرداخت. مارگولیس به این نتیجه رسید که مجسمه از سنگ مرمر دُلومیت معدن قدیمی کیپ وتی در جزیره تاسوس ساخته شده، و سطح مجسمه با لایه نازکی از کربنات آهک پوشیده شده است ــ که به گفته وی از اهمیت خاصی برخوردار بود ــ زیرا دُلومیت تنها در طول قرنها و بلکه هزاره ها میتواند تبدیل به کربنات آهک شود. به عبارت دیگر مجسمه شیئی قدیمی بود و تقلبی نبود. موزه گتی از این مسئله خشنود بود، و چهارده ماه پس از شروع تحقیقات با خریدن مجسمه موافقت شد. در پاییز 1986 میلادی مجسمه برای اولین بار به نمایش گذاشته شد. نیویورک تایمز حکایت آنرا در صفحه ی اول خود آورد. چند ماه بعد متصدی اموال عتیقه ی موزه، ماریون ترو، گزارشی پرشور و بلندبالا از دستیابی موزه به مجسمه، برای مجله برلینگتون نوشت: «اکنون کورس با قامتی برافراشته و دستانی مشت شده حیات مطمئن خویش را که برترین خصلت او و برادرانش است ابراز میکند.» و سپس پیروزمندانه نتیجه گیری کرد: «او چه خدا باشد و چه انسان تجسم کامل نیروی تابناک بلوغ هنری غرب است.»؛ با تمام این احوال مشکلی وجود داشت. مجسمه به نظر اصل نمیآمد. اولین کسیکه به این مشکل اشاره کرد، فردی بود به نام فدریکو زِری، مورخ هنرشناس ایتالیایی، که عضو هیئت امنای موزه نیز بود. وقتی زِری در دسامبر 1983 میلادی به محل نگهداری مجسمه رفت، تا آن را ببیند، بی اختیار به ناخنهای آن خیره شد. البته نمیخواست توضیحی برای این مسئله بدهد، اما به نظرش یک جای کار ایراد داشت. نفر بعدی اِوِلین هریسون، یکی از برجسته ترین متخصصان مجسمه های یونانی بود، که هنگام معامله نهایی در لس آنجلس بود. او چنین به خاطر میآورد: آن زمان آرتور هافتن متصدی موزه بود، و ما را برای بازدید برد. او با یک حرکت پارچه روی مجسمه را پس زد و گفت، «خُب، این هنوز مال ما نیست اما تا چند هفته دیگر خواهد شد.» و من گفتم: «خیلی متاسفم که این را میشنوم.»، هریسون چه دیده بود؟ خودش نمیداند. در همان لحظه اول، وقتی هافتن پارچه را کنار زده بود، آنچه هریسون حس کرده بود، یک الهام بود، یک احساس غریزی از اینکه چیزی آن وسط اشکال داشت. چند ماه بعد هافتن، تامس هاوینگ مدیر سابق موزه متروپولتین را برای بازدید از مجسمه، به کارگاه مرمّت موزه برد. هاوینگ همیشه اولین کلمه ای را که با دیدن چیزی از ذهنش میگذرد یادداشت میکند. و هرگز فراموش نمیکند اولین کلمه ای که با دیدن کورس از ذهنش گذشت چه بود. هاوینگ میگوید: «آن کلمه «تازه» بود ــ «تازه»، و «تازه» برای مجسمه ای که دوهزار سال قدمت دارد کلمه مناسبی نیست.» هاوینگ بعدها که راجع به آن لحظه فکر کرد فهمید چرا چنین کلمه ای به ذهنش خطور کرده بود: «من در سیسیلی حفاری کرده بودم، جاییکه تکه ها و قطعاتی از این دست پیدا میشوند، اما این یکی به هیچ کدام شبیه نبود. به نظر میرسید این مجسمه کورس از توی یکی از همین قوطیهای قهوه مرغوب استارباکس بیرون آمده باشد!» هاوینگ رو به هافتن پرسید، «آیا برای آن پولی هم پرداخته اید؟» و وقتی با چهره متعجب هافتن مواجه شد گفت، «اگر پرداخته اید سعی کنید پس بگیرید و معامله را فسخ کنید.»؛ مسئولان موزه گتی کم کم داشتند نگران میشدند، بنابراین سمپوزیوم ویژه ای در مورد کورس در یونان برپا کردند. مجسمه را بسته بندی کردند و به یونان فرستادند و از متخصصان ارشد مجسمه شناسی دعوت کردند. این بار زمزمه یاس و دلهره بلندتر به گوش میرسید. هریسون در کنار مردی ایستاده بود که نامش جرج دِس پینیس بود و رئیس موزه آرکوپولیس آتن. جرج دس پینیس نگاهی به کورس انداخت و رنگش پرید. او رو به هریسون گفت: «هر کس یکبار در عمرش مجسمه ای را که از دل خاک بیرون کشیده شده، دیده باشد میتواند تشخیص دهد این یکی زیرزمین نبوده است.» جورجیوس دانتاس، رئیس جمعیت باستانشناسی آتن، به محض این که مجسمه را دید تنش یخ کرد. او گفت: «وقتی برای اولین بار کورس را دیدم احساس کردم انگار شیشه ای بین من و مجسمه کشیده شده است.» در سمپوزیوم، آنجلوس دِلی وریاس مدیر موزه بناکی آتن نیز گفته های دانتاس را تایید کرد. او به تفصیل از تناقض بین سبک ساخت مجسمه، و این واقعیت که مرمر آن از معادن تاسوس استخراج شده است، صحبت کرد، و سپس به اصل مطلب رسید. چرا او فکر میکرد که مجسمه تقلبی است؟ زیرا وقتی برای اولین بار به آن نگاه انداخته بود موجی از ادراک و دافعه حسی در او برانگیخته شده بود. زمانیکه سمپوزیوم به پایان رسید در بین اکثر مدعوین این اتفاق نظر وجود داشت، که کورس ابدا آن چیزی نیست که تصور میشد. موزه گتی با تمامی متخصصان و وکلای خود و ماهها بررسی دقیق به یک نتیجه رسیده بود، و برخی از برجسته ترین متخصصان مجسمه های یونانی ــ تنها با یک نگاه و احساس دافعه حسی ــ به نتیجه ای دیگر. حق با کدام یک بود؟ برای مدتی هیچ چیز مشخص نبود. کورس تبدیل به مسئله ای شده بود که متخصصان هنری در کنفرانسهای مختلف بر سر آن بحث و جدل میکردند. اما بعد، اندک اندک، ابهامات ماجرای گتی شروع به روشن شدن نمود. برای مثال نامه هایی که وکلای گتی به دقت پیگیری کرده بودند و مشخص میکرد که کورس متعلق به یک پزشک سوییسی بوده، جعلی از آب درآمد. یکی از نامه هایی که به تاریخ 1952 میلادی بود دارای یک کدپستی بود، که تا بیست سال پس از آن تاریخ هنوز وجود خارجی نداشت. نامه دیگری که تاریخ 1955 میلادی را داشت به یک حساب بانکی اشاره داشت که تا تاریخ 1963 میلادی هنوز افتتاح نشده بود. در اصل نتیجه ی ماهها تحقیق فقط این شد که کورس موزه گتی همان سبک مجسمه آناویسوس را داشت، اما این نتیجه گیری نیز مورد شک بود. هرچه متخصصان مجسمه های یونانی دقیقتر به آن نگاه میکردند بیشتر به التقاطی بودن آن پی میبردند. هر قسمت از اندام مجسمه مربوط به زمان و مکان متفاوتی بود. اندام باریک مرد جوان بیشتر شبیه کورس تنه آ بود که در موزه مونیخ نگهداری میشد، و موهای خوش حالتش شبیه کورس موزه متروپولتین نیویورک. و در این بین پاهایش چیزی نبودند جز هنر مدرن، از قضا این مجسمه از همه بیشتر شبیه مجسمه شکسته و کوچکتری بود که در سال 1990 میلادی توسط یک هنرشناس بریتانیایی در سوییس پیدا شده بود. هر دو مجسمه از یک سنگ مرمر مشابه و با یک سبک تراشیده شده بود. اما کورس سوییسی متعلق به گذشته نبود، بلکه در اوایل دهه هشتاد در کارگاهی در رم ساخته شده بود. پس تحقیقات علمی که مشخص میکرد سطح مجسمه کورس تنها پس از قرنها و بلکه هزاره ها میتواند به چنین شکلی درآید چه؟ خوب آن نتایج همچندان قطعی نبودند. طبق آزمایشها و بررسیهای بعدی زمینشناس دیگری به این نتیجه رسید که با استفاده از کپک سیب زمینی میتوان در عرض چند ماه سطح مجسمه مرمر دلومیتی را به شکل کهنه و قدیمی درآورد. در کاتالوگ موزه گتی تصویری از مجسمه کورس چاپ شده که زیر آن نوشته شده «حدود ۵۳۰ سال قبل از میلاد، یا، مدرن جعلی.»؛ زمانیکه فدریکو زری و اِوِلین هریسون و تامس هاوینگ و جورجیوس دانتاس ــ و خیلیهای دیگر ــ با یک نگاه به مجسمه دچار دافعه حسی شدند مطمئنا حق داشتند. آنها در همان دو ثانیه اول ـ در یک نگاه ـ به شناختی از ماهیت مجسمه دست یافتند که تیم تخصصی موزه گتی پس از چهارده ماه تحقیق هنوز به آن نرسیده بود. یک نگاه کتابی است درباره ی همان دو ثانیه نخست.»؛ پایان نقل. ا. شربیانی ...more
3

Oct 05, 2008

This was a big best-seller for Gladwell. He posits that much of the time we make decisions, reach conclusions in a sort of pre-conscious manner that he calls “thin-slicing.” That means taking a very small sample, a thin slice, and making a decision immediately based on that information. However, it is the case that the ability to evaluate that slice is fed by a lifetime of experience. It is not simply, as some, including President Bush the second, might believe, that using one’s gut, in the This was a big best-seller for Gladwell. He posits that much of the time we make decisions, reach conclusions in a sort of pre-conscious manner that he calls “thin-slicing.” That means taking a very small sample, a thin slice, and making a decision immediately based on that information. However, it is the case that the ability to evaluate that slice is fed by a lifetime of experience. It is not simply, as some, including President Bush the second, might believe, that using one’s gut, in the absence of years and years of preparation, is as valid a way of reaching decisions as taking the longer route of careful analysis of available data. No, no, no. ...more
4

Jul 22, 2013

Much like the reason behind my majoring in Economics, I like Gladwell because he opens my mind to new ideas and new ways to think. Much like Economics, I believe he's far from perfect, but I really enjoy viewing the world through his lens.

In just about anything, when people start acting as if there is only one way to do something, I stop listening to them. This goes for many things, but especially politics. If you DO, however, find someone who is omniscient and knows exactly how every policy Much like the reason behind my majoring in Economics, I like Gladwell because he opens my mind to new ideas and new ways to think. Much like Economics, I believe he's far from perfect, but I really enjoy viewing the world through his lens.

In just about anything, when people start acting as if there is only one way to do something, I stop listening to them. This goes for many things, but especially politics. If you DO, however, find someone who is omniscient and knows exactly how every policy will turn out in the end, please let me know. I may listen to their one way of seeing the world. Otherwise ...

What I got from Blink is that there is a lot to our instant thoughts and feelings and many times much more than we give them credit. The traditional wisdom is to plan and make huge weighty decisions based on every single bit of information that we have at our fingertips (which is just about everything, google!). This is actually a big reason my wife and I get into ... disagreements (we'll go with that). She likes to plan everything down to the last detail and I like to be a bit more relaxed.

So it would seem that this book is a big proponent of my way of doing things, but it turns out it's not so much.

We should trust our gut-instinct, says Blink, if we have many hours of experience in said realm of understanding because we have developed the skills to make sense of those small details and because we have the ability to "thin slice."

Gladwell also makes the point that not always can we trust our gut-intinct, however, because our gut-instinct tends to be racist, even when we are not in fact consciously racist. Also, our instincts can get overwhelmed by heightened arousal, such as when people can't even dial 911 in an emergency because their senses are overloaded.

But then again, you can practice and have these types of unconscious reactions mitigated.

The interesting story-telling style of introducing these topics is, of course, what really gets me. It's the stories that are often unbelievable that have me clamoring for more, just like in Outliers (although I think Outliers was a little better written) and I would assume his other books.

He goes into why The Getty art museum spent millions on a fake kouros (Greek statue) and why cops probably aren't racial profiling when they beat people like Rodney King, but because of a few key mistakes such as allowing their unconscious to get overwhelmed and also because they were a group of officers instead of just one.

He talks about people who can listen to a couple and tell when they should start talking to their lawyers and people who have developed the actual abilities that are shown in the TV show "Lie to Me." How looking at a person's room for 5 minutes may give a complete stranger a better picture of a person than a good friend.

I've always loved these types of explanations for things. There's the old wisdom we have and the wisdom we assume when we don't have any other way to describe a particular event and which is completely wrong. I love thinking new ideas, even when it's old news and that's why I'll keep coming back to Gladwell. ...more
4

Nov 09, 2009

I generally distrust anyone who says that they ‘go-with-their-gut’. But when the company I work for announced a major decision a few years back, I instantly said, “This is going to be a huge mistake.” Smart people had examined the deal backwards and forwards for months and thought it was a great idea. I had a bad feeling about it that I could only later explain, and I was far from the only one. And we were right. The entire thing turned out to be a huge disaster.

I kept thinking about that I generally distrust anyone who says that they ‘go-with-their-gut’. But when the company I work for announced a major decision a few years back, I instantly said, “This is going to be a huge mistake.” Smart people had examined the deal backwards and forwards for months and thought it was a great idea. I had a bad feeling about it that I could only later explain, and I was far from the only one. And we were right. The entire thing turned out to be a huge disaster.

I kept thinking about that incident when I read Blink. The book has a pretty obvious point. People make snap decisions that they can’t consciously explain. Sometimes these decisions are correct and amazing based on the limited amount of information available. Art experts who instantly know a statue is fake despite scientific tests indicating otherwise. A fireman who appears to be fighting a routine small fire suddenly orders his men out without really knowing why and the floor collapses a second later. And sometimes these decisions can be wrong and have tragic consequences. Four cops think a guy has a gun when he’s pulling his wallet out and shoot him multiple times.

We’ve all made quick decisions and later been amazed at how good or bad they turned out, but what makes Blink interesting is that Gladwell does some examination of the science behind how we arrive at these conclusions, and his thoughts on how the data we’re processing can either give us incredible insight or lead us horribly wrong.

Thankfully, Gladwell is not making an argument against logical thinking or analyzing a problem. What he is doing is pointing out that instinct or intuition can be a powerful tool IF the people involved have trained themselves to make good decisions, and if we know when to trust it. He’s got a lot of great examples of doctors, military officers and police officers who often have to make life-or-death decisions in a matter of seconds with limited information. They have to trust their instincts, and Gladwell makes some common sense points that the right kind of training and education can make a huge difference. He contrasts the story of the four New York cops who killed the guy with a wallet versus a patrolman who did not fire on someone who actually had a gun but was attempting to surrender it.

What made this book fun to read was the variety of examples that Gladwell uses and the scientific research done with them. Art dealers, doctors, marriage counselors, cops, military officers, car salesmen, a tennis coach, and classical musicians are all used as examples of the strengths and weaknesses of snap decisions. There’s also some simple experiments included that let you play along at home. This is a book that will make you think about the way you think.
...more
2

Sep 13, 2007

so i bought this book in boston's logan airport about 10 minutes before i had to board a flight to seattle. the bookstore was limited; i didn't want to have to work to get interested. and the first 100 pages or so did the trick... until i realized that gladwell wasn't so much building an argument as telling stories about a certain topic. don't get me wrong, i finished the book. later. back in boston, on the T. and it did cover some interesting studies, or i wouldn't have done so. but i suspect so i bought this book in boston's logan airport about 10 minutes before i had to board a flight to seattle. the bookstore was limited; i didn't want to have to work to get interested. and the first 100 pages or so did the trick... until i realized that gladwell wasn't so much building an argument as telling stories about a certain topic. don't get me wrong, i finished the book. later. back in boston, on the T. and it did cover some interesting studies, or i wouldn't have done so. but i suspect the author might've lacked the attention span necessary to lend this book any coherence. meh. it was basically a series of loosely related tidbits about snap-judgments, none of which led me to conclude that instinct or intuition is significantly more or less reliable than rational deliberation. if a point could be gleaned and summarized, i guess it would be that with the right thin-slice of information, under the right conditions, instantaneous judgements can be spot-on. shrug. the best i can say about this book is that there were a couple of well-set-up digs at the bush administration and i discovered the music of kenna, who's pretty cool. i also learned that when my girlfriend's eyes get even a little wider, it means she's angry. ...more
5

October 14, 2016

Wow! Just Wow! Engaging Read You Won't Want to Put Down!
This is a read for an Ethics and the Media class. Mind-blowing! Truly a fantastic read and I feel like I learned a lot about how different types of thinking give us better results in different scenarios. The stories within are fascinating and the entire class raved about our favoritess and how incredible the processes worked. Really makes you look at the world differently, and it a good way. A classmate had read another Gladwell title - I am excited to find that this author has more to read - I will definitely be checking out his other titles! I have loaned my copy to several friends who have all been just as impressed. Fantastic read for sure!
1

June 24, 2017

Worse, these experts should have at least eventually been ...
Intuition is a valuable tool, for certain, but intuition is informed by by the information and experience in your brain. Art experts and historians, to use the first chapter as an example, might have correctly noticed something was off about the statue, but they could only do this because of their years of study. It would have been worthless to lean on the intuition of a group of non-experts to determine if the Kouros statue was a fake. Worse, these experts should have at least eventually been able to articulate how they came to their conclusions. Relying solely on intuition can only get you about halfway to any conclusion.

Worse yet, if you don't understand the nature of your intuition, you will fail to predict instances where it is wholly incorrect and uninformed.

I regret buying the pop science novella, and the only silver lining here is that people who are foolish enough to believe that Blink can revolutionize how they think are probably too unintelligent to rely on anything other than intuition.
4

Nov 06, 2016

I reread this after realizing I couldn't remember enough to compare with Kahneman`s book. They are mostly aligning, only Kahneman suggests against making snap judgements and relying more on evidence whereas Gladwell gives views from both sides and stays impartial.

Blink is about unconscious decision making. Our unconscious side is fascinating, because it seems to be the one that holds the strings most of the time; making very fast decisions, watching out for any threat to our existence. However I reread this after realizing I couldn't remember enough to compare with Kahneman`s book. They are mostly aligning, only Kahneman suggests against making snap judgements and relying more on evidence whereas Gladwell gives views from both sides and stays impartial.

Blink is about unconscious decision making. Our unconscious side is fascinating, because it seems to be the one that holds the strings most of the time; making very fast decisions, watching out for any threat to our existence. However when our drives (the motivators of unconscious) are in conflict, ourrational mind is quick to get in. The rational mind is also there to make corrections, and making plans.

So it seems that mostly we are on autopilot for unimportant things, and also when we have to do something at lightening speed. But at other times even if there is an urge to act instinctively, one should act relying on data rather than on instinct. ...more
5

Feb 04, 2011


Probably the best among Gladwell's books. He still stands true to his success mantra - "Gladwell - The Power of Inductive Reasoning." But, it was still a well researched and informative book. Blink.
5

Jan 20, 2009

Elsewhere, in one of my other recent reviews, a GoodReads friend (Richard) told me that he had become less infatuated with this book after reading a review by a specialist in the field who gave it a drubbing. I was worried that knowing this might ruin this book for me – but it has not. I really enjoyed this one too. This is the third of Gladwell’s books I’ve read in quick succession and this contained lots of information about things that have made me think and sparked my interest to learn more. Elsewhere, in one of my other recent reviews, a GoodReads friend (Richard) told me that he had become less infatuated with this book after reading a review by a specialist in the field who gave it a drubbing. I was worried that knowing this might ruin this book for me – but it has not. I really enjoyed this one too. This is the third of Gladwell’s books I’ve read in quick succession and this contained lots of information about things that have made me think and sparked my interest to learn more. It may well be that Gladwell’s style does not appeal to an expert in the field – and that is quite likely to be true, but I’ve found that it is often the case that I’ve been introduced to themes by popularisers and later went on to read more deeply on a subject. I rarely condemn those who introduce me to fascinating topics – and this is a fascinating topic.

I’m not going to do a full review, but rather quickly talk about wine. While he was talking about coke and about taste tests I was thinking about wine.

He makes the point that when asked to judge jam people do nearly as well as the experts if they are just asked which jam they liked the most, but do much worse than experts if asked to explain why they graded them in the order that they did. That is, if they have to talk about texture and sweetness and citrus flavours – people change how they judge jam and end up picking the worst jam rather than the best. This is because we don’t really know what ‘texture’ is and so trying to slot jams into categories that we don’t really understand means we are most likely to stuff up and confuse ourselves.

Now, wine. I wonder if anyone has ever done a test at cellar doors to see what people end up buying and if they pick the nicest wine for the price, or do they buy vinegar instead? I wouldn’t mind betting that there would be something similar happening here – and if you are with someone who says things like, “Oh yes, fruity, but with a back-taste of coal tar” you might end up buying something that is quite disgusting. You know, unless you actually have some idea of what you are talking about, it might be best to shut up and drink the wine.

That is the point of this book – learning when to trust your “immediate reactions” and when to question them. I think there is much in this book that is worth knowing and much that is fascinatingly interesting. (The stuff about unconscious racism is so important that everyone should be forced to read this for that alone). But with Richard, I am a little concerned that an expert in the field didn't like this book. All the same, the expert does recommend Made to Stick so I guess that can be the next book I read.

There is – as is proven by Dylan Moran – only one way to pick wine:

http://www.youtube.com/watch?v=cw2gGf...


...more
2

Apr 04, 2009

I didn't learn much from this book that I did not already know. I am beginning to suspect that Malcolm Gladwell is not writing books that uncover valuable facts that we should know, but rather is writing books that restate facts we already know but in an interesting way.

I like his anecdotal stories very much which is why I finished the book - hoping for more stories. When he lays out the facts, though, his writing is no more interesting than any other scientific author.

So, in summary, what we I didn't learn much from this book that I did not already know. I am beginning to suspect that Malcolm Gladwell is not writing books that uncover valuable facts that we should know, but rather is writing books that restate facts we already know but in an interesting way.

I like his anecdotal stories very much which is why I finished the book - hoping for more stories. When he lays out the facts, though, his writing is no more interesting than any other scientific author.

So, in summary, what we have is a talented writer making certain scientific findings available to a much wider audience than usual. Bravo! However if you want to learn something new, this book or his previous effort, The Tipping Point, is not where to go to find it. I imagine, if I read it, I will find The Outliers, his latest effort, to be similarly constructed.

Blink's content is easily summarized. First impressions are often more accurate than conclusions arrived at after much study and analysis. Be careful, though, because first impressions can be troublesome because of people's prejudices. Got it in 254 pages. He does come up with an interesting term, "thin slicing", to describe the process of taking in a first impression. Maybe learning that term made reading the whole book worthwhile. Maybe. ...more
3

August 30, 2018

Maybe his thesis is incorrect?
I guess what immediately caused me to doubt the author's thesis (the first two seconds) is his introductory story of the Getty Kouros. He assumes Zeri, Harrison, Hoving, and Dontas were correct in their "intuitive" conclusion. But the fact is, the piece is still on display at the Getty and there are good people on both sides. The Getty concludes it is one or the other, ancient or a modern forgery. No one really knows. So the two second intuition in his first example has not been proven to be accurate. I guess he should have used a better illustration to make his point. Nevertheless, he told the story well and I am compelled to read the rest of the book because of it, which is why I have rated it a 3.
4

Aug 06, 2014

Gladwell continues his exploration of counter-intuitive ideas about decision-making in BLINK! He opens with a 1983 incident at the J. Paul Getty Museum. The Museum acquired a rare statue from the Greek archaic period. To this day, the Museum maintains that the authenticity of the statue is uncertain. At the time, however, the Museum was certain enough to acquire the piece for just under $10 million. Documentation, and scientific analysis had been relied on as support. However, numerous experts Gladwell continues his exploration of counter-intuitive ideas about decision-making in BLINK! He opens with a 1983 incident at the J. Paul Getty Museum. The Museum acquired a rare statue from the Greek archaic period. To this day, the Museum maintains that the authenticity of the statue is uncertain. At the time, however, the Museum was certain enough to acquire the piece for just under $10 million. Documentation, and scientific analysis had been relied on as support. However, numerous experts including Metropolitan Museum of Art director Thomas Hoving pronounced it a fake. It was an intuitive pronouncement which presaged problems later uncovered with both the documentation and scientific analysis. This is the first of many stories Gladwell uses to illustrate how an intuitive reaction can trump logic and analysis.

Among the factors that cloud logic is something he calls the adaptive unconscious. It's an unrecognized emotional bias. In the Getty example, the officials wanted the piece to be authentic. It would have been a spectacular acquisition for a newly established museum. This desire diverted critical scrutiny of the supporting evidence. Such an adaptation need not even be emotion based. In an explanation of priming, Gladwell cites psychological studies that illustrate the subconscious effect of pre-conditioning through word lists. Extrapolating from these examples, one might conclude that the casual reader will be highly influenced when reviewing a book by his mood or even surroundings at the time of reading.

Gladwell explores other impediments to logical thinking, logic being a type of perceptual filter. Face recognition, he points out, occurs in a completely different part of the brain, and is an integrated reaction as opposed to the kind of multi-step processing that occurs in dealing with language. Athletic and musical achievement rely on these non-verbal neural processes. His own example cites Paul Van Ripper's success against a team backed by the Pentagon's most sophisticated computers in a war games exercise. The Pentagon team was actually hampered in their decision making by information overload.

Initial reaction, Gladwell points out is not always accurate. He tries to explore this downside as well by citing studies on bias.

Gladwell is an entertaining storyteller as well as an energetic researcher. He draws examples from market research, Chancellorsville in the Civil War, the assessment of heart attacks at Cook County Hospital, speed dating, fire fighting, the auditioning of professional musicians, and the Diallo Incident in the Bronx to illustrate his points. By drawing from such a wide variety of experience, he insures the interest of a broad audience in this book.

NOTE: It's always fun to re-encounter characters from other books. I knew of Thomas Hoving from his book, KING OF THE CONFESSORS. The idea of thin-slice thinking was also explored in HOW WE DECIDE, by Jonah Lehrer. The deconstruction of flavor is discussed from a neurophysiological standpoint in Gordon Shepherd's NEUROGASTRONOMY.
...more
4

Feb 22, 2017

A really great study on how important the first few seconds of anything can be, in any particular situation. Be it that you're an art expert who instantly knows an object is fake, or a police man who thinks that the victim is pulling a gun out of their pocket rather than a wallet, it's very clear that human beings do have this constant auto-pilot running, an unconscious "survival mode" that gives us most of the clues we might need in the "blink" of an eye, and sometimes those clues might be A really great study on how important the first few seconds of anything can be, in any particular situation. Be it that you're an art expert who instantly knows an object is fake, or a police man who thinks that the victim is pulling a gun out of their pocket rather than a wallet, it's very clear that human beings do have this constant auto-pilot running, an unconscious "survival mode" that gives us most of the clues we might need in the "blink" of an eye, and sometimes those clues might be wrong. ...more
4

May 29, 2017

Malcolm Gladwell engagingly writes about how decisions made in a blink--snap judgments--can be very good. A series of entertaining anecdotes and psychological studies show that first impressions can be good in some cases, especially in areas where people have experience. He also writes about experts who analyze facial expressions, and how autistic people have trouble making certain types of judgment calls.

But then he goes on to show how our unconscious mind can also be very prejudiced. Tall men Malcolm Gladwell engagingly writes about how decisions made in a blink--snap judgments--can be very good. A series of entertaining anecdotes and psychological studies show that first impressions can be good in some cases, especially in areas where people have experience. He also writes about experts who analyze facial expressions, and how autistic people have trouble making certain types of judgment calls.

But then he goes on to show how our unconscious mind can also be very prejudiced. Tall men are more likely to become CEOs than short men. Using Warren Harding as an example, he shows that people may vote for a political candidate because they look presidential. Women are less likely to be offered positions in some orchestras unless the auditions are held with the competitors behind a screen, so they are just evaluated on their playing ability. He also includes stories about police officers making snap judgments, and the judicial system handing out longer sentences to minorities.

There were some examples that supported decisions made quickly by the subconscious level, and other examples that showed certain decisions were better when we slowed down and consciously gave things a little more thought. Experience played a big part in having good judgment making quick decisions. Gladwell does not get into how the brain works in making decisions. The book is interesting and entertaining, but it raises as many questions as it answers. 3.5 stars. ...more
4

Oct 16, 2006

A must read - really interesting stories about how people process things unconsciously.
- for instance, you can't hide your feeling about race from your unconscious - take the Race Test (http://www.understandingprejudice.org...). It said I (and 13% of test-takers) have a 'moderate automatic preference for European American compared to African American'. It also said 48% of test-takers have a "Strong automatic preference for White people" - crazy!
- I loved the bit about President Warren Harding A must read - really interesting stories about how people process things unconsciously.
- for instance, you can't hide your feeling about race from your unconscious - take the Race Test (http://www.understandingprejudice.org...). It said I (and 13% of test-takers) have a 'moderate automatic preference for European American compared to African American'. It also said 48% of test-takers have a "Strong automatic preference for White people" - crazy!
- I loved the bit about President Warren Harding (http://en.wikipedia.org/wiki/Warren_H...), who - according to the author, basically got elected because he "looked presidential". I firmly believe looks matter - hey after all I do live in CA where we have the Governator... ...more

Best Books from your Favorite Authors & Publishers

compare-icon compare-icon
Thousands of books

Take your time and choose the perfect book.

review-icon review-icon
Read Reviews

Read ratings and reviews to make sure you are on the right path.

vendor-icon vendor-icon
Multiple Stores

Check price from multiple stores for a better shopping experience.

gift-icon

Enjoy Result